Social media enables users to curate many online versions of themselves through organizing content and media elements. This curation can be divided into the layers of social, spectacle, and business. The social self is the content curated for the interaction with friends, family and aquaintances. Social curating is most effective when personal and professional branding is utilized via social media platforms. Mindful self-curation includes decisions on what include or exclude regarding images, comments, according to the type of response one wishes to solicit (Kasch, 2013). The curated spectacle is the show or performance that people put on for other members of social media so that they can be portrayed a particular way. Spectacle curation represents the public persona that may or may not contain any personally meaningful information about the user. Business self-curation is making calculated decisions on what to include or exclude regarding images, comments, according to the type of response one wishes to solicit (Kasch, 2013). Social media makes business image curators of users through the need to separate professional concerns from personal thoughts or opinions in the distribution of online media content. In the end, what self do you want to share which adds to the narrative of online content?
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Anderson, B. (2014). Is Social Media Making Us ‘Curate’ Our Virtual Selves?. [online] Business 2 Community. Available at: http://www.business2community.com/social-media/is-social-media-making-us-curate-our-virtual-selves-0177731 [Accessed 27 Sep. 2014].
Barr, L. (2013). Your Social Media Self: Raw and Unedited or a PG-13 Version?. [online] Babble. Available at: http://www.babble.com/tech/your-social-media-self-raw-and-unedited-or-a-pg-13-version/ [Accessed 27 Sep. 2014].
Claybaugh, C. C., & Haseman, W. D. (2013). Understanding professional connections in LinkedIn- A Question of Trust. Journal of Computer Information Systems, 54(1), 94-105.
Garner, J. (2014). The Curated Self – how social media creates the ‘virtual self’ | The Wall Blog. [online] Wallblog.co.uk. Available at: http://wallblog.co.uk/2012/05/10/the-curated-self/ [Accessed 27 Sep. 2014]
Gratton, S. J. (2012, July 2). Follow Me! Creating a Personal Brand with Twitter. Wiley.
Google ( 28 Sept., 2014) http://www.google.com/intl/en/insidesearch/howsearchworks/thestory/
Kasch, D. M. (2013). Social media selves: College students' curation of self and others through facebook. (Order No. 3564380, University of California, Los Angeles). ProQuest Dissertations and Theses.
Myndset.com (2014). What is Social Curating? The 3 Keys Success Factors. Retrieved September 27, 2014.
Sacks, M., & Graves, N. (2012). How Many “Friends” Do You Need? Teaching Students How to Network Using Social Media. Business Communication Quarterly, 75(1), 80-88. doi:10.1177/1080569911433326
Zhong, C., Shah, K., Sundaravadivelan, K., & Sastry, N. (2013). Sharing the loves: Understanding the how and why of online content curation. Association of Artificial Intelligence).
IMAGES:
Clark, G. Curated Self. St. Mary's Magazine. Retrieved from http://www.stmarys-ca.edu/sites/default/files/the%2520curated%2520self_0.jpg. [online] [Accessed 25 Sep. 2014].
Fotalia Image. Association for Psychological Science. (2014, June 2). Same face, many first impressions. ScienceDaily. Retrieved November 9, 2014 from www.sciencedaily.com/releases/2014/06/140602101712.htm [online] [Accessed 17, Oct. 2014].
Kasch, D. M. (2013). Social media selves: College students' curation of self and others through facebook. (Order No. 3564380, University of California, Los Angeles). ProQuest Dissertations and Theses.
McGilvray, L. (2011, November 9). Brands and Publishers Benefit From Social Content Curation When Audiences Are the Key Beneficiary. The McMarketing Mix. http://mcmarketingmix.wordpress.com/2011/11/09/brands-and-publishers-benefit-from-social-content-curation-when-audiences-are-they-key-beneficiary/ [online] [Accessed 17, Oct. 2014].
Peterson, W. (2014). 6 Must Have Insights of Social Media Manag[online] [Accessed 17, Oct. 2014].ers. Sendible Insights. Tree head
http://sendible.com/insights/6-must-have-attributes-of-social-media-managers/